EU sets TikTok ultimatum over ‘addictive’ new app feature
The European Commission on Monday gave TikTok a 24-hour deadline to submit an assessment of potential health risks related to its new app TikTok Lite or face daily fines.
It comes after TikTok “failed to provide” information earlier this month.
TikTok Lite, a slimmed-down version of TikTok, launched in France and Spain in March. It is optimized for slower internet connections and uses less memory.
It enables users over the age of 18 to earn points that can be redeemed for vouchers or gift cards.
The Commission says it wants the Chinese-owned company to show how it assessed the addictiveness and mental health risks of the scheme”
If TikTok fails to reply within the 24-hour deadline the company faces fines amounting to one per cent of its annual revenue.
EU probing TikTok over possible Digital Service Act breach
The bloc’s, executive, also announced Monday it was launching a second probe to determine if TikTok breached the EU’s Digital Service Act.
Under the act, the video-sharing platform was supposed to have submitted a “risk assessment” before launching TikTok Lite in Europe.
It’s worried TikTok launched the app without assessing how to mitigate “potential systemic risks.”
“In particular negative effects on mental health, including minors’ mental health, especially as a result of the new feature stimulating addictive behavior,” the Commission said.
The Commission’s top tech enforcer Thierry Breton compared TikTok Lite to lite cigarettes: “we suspect TikTok ‘Lite’ could be as toxic and addictive as cigarettes ‘light'” he said.