‘My values, not dad’s money’ – Davido on secret of his success

Afrobeats superstar David Adeleke, aka Davido, said his success in the entertainment industry is not because of his wealthy background but his values.

Appearing on the American podcast ‘Business Untitled,’ Davido explained that there are people from wealthier backgrounds than him who have attempted to create a niche for themselves in the entertainment industry but weren’t as successful as he is.

“There are many billionaires in Nigeria, even richer than my father… And there are people [billionaire’s children] who have tried to do what I have tried to do: music, entertainment, business. But mine has been successful because of my values,” he said.

“The biggest challenge I had when I started music was that my father is wealthy. But I got accepted for one reason and that reason is that I am good, talented. I don’t think I would have ever been accepted if I wasn’t good at what I do.”