Publish movie sales figures to attract investors –Salma Mumin to filmmakers
WHILE most movie production houses across the world take loads of pride in disclosing their movie sales figures and are mentioned as box office earners, it seems Ghanaian movie producers have no interest in revealing their earnings.
“The practice is a major factor in the lack of interest and investments in the movie industry since prospective investors are in the dark about the industry’s potential,” actress Salma Mumin said.
Speaking with Graphic Showbiz recently, the No Man’s Land actress called on players in the sector to publish their gross revenue from sales, film premieres, and other showings to entice potential investors since not doing that has been a major setback in the industry’s growth.
“Yes, we can release our figures. There is nothing wrong with that. I don’t even know why we hide the numbers. In fact, they should be out there, because we honestly need sponsors and support because filmmakers have amazing storylines.
Salma Mumin was strongly supported by her colleagues, Prince David Osei and Peter Ritchie, who also called for increased and substantial investment in Ghanaian film production.
The actors argued that Ghana’s movie industry had huge buried potential and that the right actions must be taken to attract investors.
Talking about the benefits of expanding the budget for Ghanaian film productions, actor Prince David Osei argued that it would be mutual and vast.